Date Posted: 6/2/2011

2GO, the country’s only integrated supply chain solutions provider, joined more than 200 supply chain professionals at Supply Link 2011 held at the Crowne Plaza Manila Galleria.

Organized by the Philippine Institute for Supply Management (PISM), the conference aimed to gather purchasing and supply chain practitioners for viewing of interesting exhibits, networking among colleagues, and exchanging ideas on industry best practices.

2GO VP for Supply Chain Sales John B. Casupang was one of the speakers in the technical session on “Latest Trends in Channel Distribution”. Other 2GO officers who attended the conference were Key Accounts Manager Tristan Aboitiz and Supply Chain Consultant Luigi Cayao.

2GO also had a booth in the exhibit hall that served as a sales venue where customers could inquire about 2GO’s services.

The two-day conference was opened by a plenary talk by Li & Fung Logistics Global President Joseph Phi who talked about the “Emerging Trends in Supply Chain Management and How You Can Make the Most Out of Them”. The other plenary session was on “Execution: The Key to Business Success” where representatives from Bayantrade, DM Consunji, DHL Supply Chain, and ICTSI shared their insights.

Six technical sessions were held on wide-ranging topics from forecasting to challenges and trends in the supply chain industry. Aside from JBC, the other speakers on “Latest Trends in Channel Distribution” were former 2GO COO and now Agility Managing Director Colin Ricardo and Zuellig Pharma Supply Chain Director Alma Lombardi.

In his presentation, JBC said that the new market structure demands a total supply chain partner who understands the customers’ needs. He also pointed out the advantage of 2GO’s vast network and expertise that provide frequency, reliability, and flexibility to customers.

“The biggest challenge in supply chain today is demand forecasting and supply planning. Because of this, we really need to work closely with our clients,” JBC said.

The conference closed with a Grand Fellowship Night where participants had the chance to bond with their fellow supply chain practitioners.